Cast your mind back to 1990, can you remember where you were?
Journeysmiths founders John Burdett and Warwick Hoffman remember, because in a small office in Northampton a travel company was born. As Africa Exclusive, we sent our first clients on safari to Zimbabwe in May 1990.
By 2000, clients who had enjoyed incredible African safaris were asking if we could create wildlife focussed itineraries to other parts of the world, and the journey beyond Africa began. As Africa Exclusive, the team ventured to Latin America, from there to India, Nepal and Sri Lanka. Next, the awesome vistas of the Polar regions, and into Australasia and parts of our home continent Europe.
We discovered that beyond our beloved continent, the world is full of extraordinary wildlife, fascinating cultures and spectacular wild places. Africa led the way in conservation focussed tourism, but other parts of the world followed suit. Today, we are just as excited to create an itinerary for you to see tigers in India, penguins in South Georgia or jaguar in the Pananal as we are to design an epic safari in Africa.
To recognise this diversification, the team at Africa Exclusive developed Journeysmiths, a sister brand, under which we would craft unforgettable journeys to places outside Africa. As a Journeysmiths client, you may not be aware of its sister brand, Africa Exclusive, but 2022 will mark an important point in Africa Exclusive’s journey.
While our love of Africa continues to burn strongly, other parts of the world are becoming an ever greater part of the Africa Exclusive & Journeysmiths story and we feel that the time is right to formally acknowledge this as we look to the future.
In May this year, we will take on an epic Zambezi Expedition to celebrate the first 32 years of our journey. We will be travelling the 1,600 mile length of the Zambezi River, from its diminutive source in northern Zambia, out into the Indian Ocean. John, one of our Founders, has always commented that our Company is like a river, changing shape and supporting so many different forms of life on its journey. And so, in May 2022 we will begin that expedition in northern Zambia as Africa Exclusive. In July 2022, Africa Exclusive will emerge through the Zambezi Delta and out into the Indian Ocean as Journeysmiths.
In the coming months, we will look back over the last 32 years. As clients of Journeysmiths, we are excited to showcase our Africa Exclusive history and get you better acquainted with our wonderful team.